AJ Sharp

AJ Sharp – Broadcaster, Entrepreneur, Commentator, and Champion for Better Food & Drink

AJ Sharp is a broadcaster, entrepreneur, commentator, food awards judge and public speaker dedicated to championing better food and drink. Passionate about purpose-driven businesses and the people behind them, AJ is known for her warmth, authenticity, ADHD-openess, love of the colour orange and deep understanding of the food world, from farm to fork and everything in between.

As the host of the Food Rebels radio show and podcast, AJ interviews some of the most inspiring disruptors and thought leaders in food and drink. Her guests have included culinary legend Heston Blumenthal, food critic Jay Rayner, TV personality Gok Wan, and pioneering brands such as Abel & Cole, Green & Black’s, Sam Goldsmith, and Julie Friend. Each conversation celebrates innovation and passion, shining a light on the individuals driving meaningful change across the industry.

A respected food and drink judge, AJ brings her expert palate and sharp insight to some of the UK’s most prestigious awards. She has been a co-ordinator for the Great Taste Awards since 2016 and regularly judges for the Free From Awards, Quality Food Awards, Taste of Kent Awards, and the Soil Association BOOM Awards, among others. Her judging work reflects a deep commitment to raising standards, championing independent producers, and recognising genuine excellence in food and drink.

AJ is also a sought-after speaker, known for her engaging, down-to-earth style and ability to connect with audiences of all kinds. She’s spoken at major industry events including the Speciality & Fine Food Fair, IFE, Bread & Jam, Produced in Kent, and Guild of Fine Food Town Hall discussions. Her talks explore topics such as brand storytelling, ethical growth, and the future of food and drink. AJ also shares her insights with students at leading universities including the London School of Economics, University of Kent, Southbank University, University of Greenwich, University of East Anglia, and Growing Kent & Medway, inspiring the next generation of food innovators and communicators.

As a broadcaster and commentator, AJ has featured on LBC, KMFM, BBC Radio Kent, Made in Kent, and Heart Radio, bringing her trademark blend of insight, humour and optimism to audiences nationwide. Whether she’s hosting, panellisting, or behind the mic, AJ has a rare ability to make complex ideas feel accessible and conversations feel alive.

Alongside her broadcasting and public speaking work, AJ is the founder of Sharp Relations, a multi-award-winning Brand Growth Consultancy helping sustainable, ethical, and flavour-driven food businesses grow and thrive. Her mission is simple: to make good food and drink brands famous for all the right reasons.

Sharp Relations has worked with household names like Fever-Tree and Linwoods, as well as independent pioneers such as Sauce Shop, OGGS, Pukpip, Tom Parker Creamery and Freddie’s Farm. AJ and her team specialise in helping early-stage brands with energy, purpose, and a great story to tell, building awareness, growing sales, and creating lasting impact.

AJ Sharp doesn’t just talk about better food, she is building the movement behind it.